Satvikam Advisors LLP

Daily Blogs

“Masterclass in Food Safety and Quality: Global Innovations and Industry Standards”

Pleased to announce that Asian Institute of Technology, Thailand is holding a two week long training on “Food Safety and Quality: Global Innovations and Industry Standards” during 14-28 October 2024. This masterclass is designed for the students, industry professionals, researchers, policy developers etc. The interested persons can submit the form by clicking on the QR code provided in poster and/ or sending message with detail profiles via email to Daniel Rice (daniel@ait.ac.th).

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Misleading claims for fruit juices and action by FSSAI

Dr. Surender S Ghonkrokta,   Fruit juice industry is flooded with such claims or deceptive projections of its products that consumer feel cheated when ultimately the facts are under stood or come to the notice. The brand names giving idea of fruit juice being ‘PURE”, “NATURAL”. “ORGANIC are few of the examples. Why these brand names should not be banned by FSSAI? Are these brand names older than our food safety conventions. The safety provisions did exist in different forms in India even before the enactment of Prevention of Food Adulteration Act 1954 (Precursor to FSS Act, 2006). I am sure that Deception or misleading claims may not be acceptable in society, irrespective of the fact if specific law or regulations were enacted. Laws are based on conventions and existing practices in the society. Laws are mere codification process. FSSAI must challenge this. FSSAI has been trying to plug the loop holes where ever it is able to do so. Two positive steps, namely issuance of two circulars/Advisory Regarding Selling/Marketing of reconstituted fruit juices as “100 Fruit Juices” and a Clarification regarding Selling/Marketing of fruit juices with Non-standardized ingredients, is a welcome step. These steps, coupled with monitoring and action at field levels will not only ensure food safety but also strengthen the confidence on food regulator. This is very important as some times we encounter certain fake videos circulating on social media claiming adulteration of food, which creates a lot of confusion/ mistrust in consumers.

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FSSAI Withdrawal of its advisory on removing A1, A2 claims on milk and milk products

Dr. Surender S Ghonkrokta The Food Safety and Standards Authority of India (FSSAI) has withdrawn its advisory on removing A1 and A2 claims from milk and milk products. The earlier circular issued only 4 days earlier had directed food business operators to not make claims regarding the difference between A1 and A2 milk. Food Safety and Standards Authority of India (FSSAI) had directed food businesses, including e-commerce platforms, to eliminate or remove all claims regarding ‘A1’ and ‘A2’ types of milk and milk products from their packaging. The regulator deemed such labelling misleading and inconsistent with the Food Safety and Standards Act of 2006. There are provisions in the act which empowers FSSAI to take action for any violation of its standards/ regulations. FSSAI has been doing the same through its officers in states/ field in number of products. If FSSAI was convinced of the violations, there was no need for issuance this circular/ advisory.  As per the circular the differences in the A1 and A2 milk is essentially linked to the structure of protein (beta casein) and hence any A2 claim on fat product is misleading/ not in conformity with the FSS Act,2006. The product mentioned in the circular are ghee, butter, curd etc. Many of the products like curd etc. are not fat based and also traces of proteins cannot be ruled out from rest of the products also. This circular had generated a debate among consumers that if such difference does exist, should not FSSAI recognize the same in its standards. It is not that such milk is being sold in India. These differences in proteins have been recognized and accepted by the western world also. Moreover, our desi cow breeds are rich source of A2 milk. Why should be loose this position of advantage? In fact such differences, especially if proven studies exist to substantiate the claim for A2 milk, must not only be protected but promoted. This new decision of FSSAI, which is claimed to have been arrived at after further consultation and engagement with stakeholders, now explicitly allows food businesses to continue using these labels. This is a welcome step as otherwise, foreign and big companies are driving their agenda of promoting junk foods at the cost of healthy traditional foods in India. Bharat has to wake up and fight such exploitation.

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